StormDialer - Founders

American Travelers

Target consumers based on their travel habits and preferences

ListReserve has formed a strategic alliance with a recognized leader in consumer research of U.S.-based travelers, hotels, airlines, cruises and more. Conducting the largest ongoing syndicated tracking study of Americans’ travel behaviors, geodemographics and attitudes — wherever they travel worldwide. The information is regularly used to develop marketing plans, to reposition a brand, or to demonstrate the feasibility of travel and tourism projects.

The combination of expert travel-sector market research and ListReserve’s quality consumer data creates a powerful resource for your travel related prospecting and data enhancement needs.

The application of sophisticated modeling techniques to the enhanced consumer information results in a ranking of U.S. households on their propensity to display the desired travel-related characteristics.

Suggested applications:
• Travel Industry
• Rank households
• Increase potential of existing customers
• Build customer loyalty
• Understand share of wallet
• Prospect with confidence
• Build more effective marketing programs

Total count:	50 million approx.
Base name Address and phone:	$75/M
Travelers Database:	$125/M
Total base:	$200/M
StormDialer Channels	Price
Voice Broadcast	$50.00/M
Survey	$75.00/M
Answer Transfer	$75.00/M*
Answer Transfer w/Screening	$100.00/M*
*Must be combined with Voice Broadcast
DirectMail Channels	Price
Postcard 4x6 Full Color Laminate 4/1	$295.00/M
Postcard 5x7 Full Color Laminate 4/1	$335.00/M
Postcard 5.5x8.5 Full Color Laminate 4/1	$365.00/M
1-up pressure sensitive labels	$10.00/M

Demographic selects	Price
All select charges apply in addition to the base price.
2000 census data (Call for available variables)	$2.50/M
Age
Combined age	$8.50/M
Estimated age	$6.00/M
Exact age	$12.00/M
Business owners	$14.50/M
Dwelling type	$3.00/M
Education	$7.50/M
Elderly parents living with their children	$3.00/M
Estimated income	$6.00/M
Ethnicity
Country of origin	$12.50/M
Detail	$12.50/M
Group	$12.50/M
Language	$12.50/M
Religion	$12.50/M
Gender	$3.00/M
Geographic (census tract/block group, county, CBSA, SCF, state, ZIP)	$3.00/M
Geographic income percentile	$4.00/M
Home businesses	$14.50/M
Homeowner/Renter	$14.50/M
Index of Social Position for Small Areas (ISPSA)	$6.00/M
Length of residence	$4.50
Mail-order buyers — MOreBuyers™	$12.50/M
Number of persons	$6.50/M
Occupation
Detail	$12.50/M
Group	$6.50/M
Person type
(elderly parent, young adult, other)	$3.50/M
Presence of children
(predefined known/inferred ranges)	$3.50/M
Children by age, month, day or year of birth	$25.00/M*
Children by age range	$20.00/M*
Number of children	$20.00/M
Presence of child by gender	$3.50/M
*Additional $75.00/M charge 0- to 3-year-old selection
Primary decision maker	$2.00/M
Summarized Credit Statistics	$20.00/M
State income deciles	$5.00/M